To whom it may concern @ the Indesit Company

Dear Reader,

Just how long can the good times roll for Indesit? The stock market share value is on a downturn and forecasters are reacting nervously to the retail marketing slump, yet production continues at a pace with new products destined for a High Street near everyone. Staff in all departments are keeping their heads down lest their position is ‘rationalised’ for greater company efficiency . High ranking management busy flying backwards and forwards across Europe putting in place the finer points of factory relocation.

Company ‘insiders’ are rubbing shoulders with MEP’s in Brussels and Strasbourg, likely taking delegates ‘out to lunch’ in an attempt to retain their high profile business standing. Nervously awaiting the outcome, yet to be rationalised, on subjects such as the WEEE Directive, the decline in governments accepting the EU Constitution and the rumblings Germany is currently having over the future of the Euro.

All this is of great and even grave concern to a company that in recent years has set its own standards of productive quality so drastically low in order to compete within this the most aggressive of all consumer based markets. Adopting an ethic of quantity not quality in the whitegoods market will only lead further down the manufacturing ‘black hole’ where there is no way out whatsoever.

We surely would all agree that todays technology is the primary asset to manufacturers above anything else. Unless the very latest techniques of design and production are put in place to produce a quality product at a competitive price, then the business will struggle to survive and likely fold at a terrible cost for all involved.

Sadly to even the most casual observer, Indesit have adopted the wrong business acumen by cutting their cloak too fine in all departments. The end result is a shoddy unreliable product, failed delivery dates, poor (at best) after sales and worst still, a reputation in the trade to match!