HOTPOINT is to invest a massive £5 million in its 400 Hotpoint Centre dealers, including their own unique products.
Speaking exclusively to ERT Weekly, Neil Tunstall, marketing director of Hotpoint owner the Indesit Company, said the investment was designed “to re-emphasise Hotpoint’s commitment to the independent channel”.
The Hotpoint Centre scheme was originally launched in 1979, as a new way for a brand to work with independents.(ERT Weekly)
Manafucturing giant Merloni Elettrodomestici UK has taken to the streets, quite literally, in a recruitment drive to fill vacancies at its new call centre in Peterborough. The team set up a stall in the city centre and spent an entire day speaking to potential new employees, handing out more than…
Oct 27, 2004: European appliance maker Merloni Elettrodomestici announced that it expects to close 2004 with a substantial increase in sales volumes and market shares and with profit margins in line with expectations.
Merloni Elettrodomestici continues growth in the first half of 2003 as well, with sales up 26%, gross operating margin up 27% and profits before tax up 12% compared to the first half of 2002.