Over a decade since the daddy of all promotions the Infamous ‘Hoover Free Flight promotion’, a free flight offer by Landround Travel & Linguaphone gets Consumer activist & campaigner Harry Cichy’s back up.
Harry says the new ‘FREE FLIGHT’ offer is a clear breach of the CAP Code and has written to the advertisers seeking an immediate assurance that promotions for similar promotions will,in future, not refer to a ‘FREE FLIGHT’ should obligatory taxes and charges apply and when in fact there are taxes, fees, charges and supplelents to pay. ” Quite simply the Industry should not adverise ‘FREE FLIGHTS’ when clearly they are not.
Harry Cichy who many will remember from the Hoover Free Flight Promotion refers Landround Travel Linguaphone ‘FREE FLIGHT’ promotion offer to the Advertising Standards Authority. A BBC documentary was made in 2004 on the Hoover flight promotion, part of the Trouble at The Top series.
Harry said” The Travel Promotion Industry in particular Landround Travel needs to get their act together, on the aspect of what is a ‘FREE FLIGHT’.