Home › Forums › General Trade Forum › Matsui
- This topic has 13 replies, 7 voices, and was last updated 18 years, 10 months ago by
agro.
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June 10, 2007 at 12:13 am #28000
agro
ParticipantWell they have given us some rubbish stereo and dvd players and now an all time low hitting us with absolute cr..p domestic appliances how can they make such rubbish let a lone sell it. dont know if this is in the right forum but more rubbish to go in land fill.Been to the wm and refrigerator and boy talk about bad qaulity plastic moulding .Bad real bad Well shouldnt complain keeps me in work.
June 10, 2007 at 1:21 am #216474Penguin45
ParticipantRe: Matsui
Can you make a living writing stuff off?
Chris.
June 14, 2007 at 7:29 pm #216475Jonah
ParticipantRe: Matsui
We do Penguin with their Chinese dishwashers, flooded base tray instant BER !!!
June 14, 2007 at 7:41 pm #216476kwatt
KeymasterRe: Matsui
Jonah wrote:We do Penguin with their Chinese dishwashers, flooded base tray instant BER !!!
That’s the fire protection system that kicked in. 😉
K.
June 15, 2007 at 5:41 pm #216477effzedarr
ParticipantRe: Matsui
Well I’ve had a Matsui microwave for about 18 years & I still use it when me new one breaks down, so they ain’t all bad, guess I’m the lucky one.
June 15, 2007 at 6:29 pm #216478macmini
ParticipantRe: Matsui
Matsui are just another case of ‘badge engineering’, they don’t actually make anything.
June 15, 2007 at 6:49 pm #216479iadom
ModeratorRe: Matsui
It always used to pee me off when I saw the Matsui badge on TV’s & microwaves that had Made In Britain on them. Are the public really that stupid that they will think a Japanese sounding name is better than a British one 😥
PS. I already know the answer.Jim. 😉
June 15, 2007 at 7:32 pm #216480macmini
ParticipantRe: Matsui
iadom wrote:It always used to pee me off when I saw the Matsui badge on TV’s & microwaves that had Made In Britain on them. Are the public really that stupid that they will think a Japanese sounding name is better than a British one 😥
PS. I already know the answer.Jim. 😉
Of course they are!
June 15, 2007 at 7:35 pm #216481kwatt
KeymasterRe: Matsui
I don’t actually mind badge engineering as it can cut both ways.
What gets me is where you have essentially rubbish sold under a good brand name which in some ways I consider to be deceptive at best.
But, by the same token, you can get good stuff sold under a poor or not well known brand name.
It’s one of those things you have to view on a case-by-case basis IMO.
But the public, oh yes… they’re often stupid. Sometimes really, really stupid.
K.
June 15, 2007 at 10:53 pm #216482macmini
ParticipantRe: Matsui
You’ve got to admit though, for an end user, the badging can in a lot of cases be deceiving.
Especially with brown goods, when you see Toshiba and JVC stuff that’s basically identical to Goodmans and the likes (Vestel) but over £100 more?
Sony HDD recorder that’s a BEKO? Sony DVD recorders that are LG?
The list goes on.
June 15, 2007 at 11:06 pm #216483kwatt
KeymasterRe: Matsui
Yep it is confusing, but only because it’s made that way.
IMO of course. 😉
K.
June 15, 2007 at 11:10 pm #216484macmini
ParticipantRe: Matsui
Certainly.
Customers try to be brand loyal, but what’s it worth these days?
The only ‘true’ brand loyal customers i get now are Miele customers!
They’ll no doubt change soon though.
June 15, 2007 at 11:39 pm #216485kwatt
KeymasterRe: Matsui
Okay, here’s a different train of thought for you and one we apply to ISE.
What you see is companies like Nike, or perhaps Timberland, or even BMW.
Do they make everything they sell?
Of course they don’t, they can’t as the ranges are vast and there are regional differences so, unless you happen to have an immense production capacity sat around waiting on something to do you sub it out regionally.
However, does that mean that the product is always bad?
Well no, not really unless you want to place pricing above quality.
So you can have branded goods that are quality items, all you are in effect doing is marketing the brand and, with that, the brand values and levels of quality. You therefore have two differing factions which can be seen more clearly in this industry (by us, not consumers) than in many others.
You have marketing companies that market the brand, such as ISE, CDA, any PABL product, loads of GDHA and so on and, a number of others specifying what they want to cater for either price, quality or a combination of those. Then you have the traditional manufacturers that produce, market and distribute what they sell under their own brand (occasionally others) or ones that they own.
The problem is, for the traditionals, is that the cost to maintain these manufacturing bases, especially when you don’t sell to other “brands” is tremendous. You have whole factories sat about at your beck and call, but you’re paying for them whether they or not they make a single item or not. Big hit on costs.
So the smart way is to not pay for that.
Just get made what you want, when you want and as you need it.
The trick is to maintain the brand values and build on them. A perfect example of this going massively wrong is Servis, a historic well respected brand destroyed in under a decade. I would argue that this industry is rapidly running out of “historic” brand names to ruin and the massive uptake of the internet and the word that can spread far more rapidly than ever before is only exacerbating that problem for brand owners that don’t take heed. Basically they are living on borrowed time in a new age IMO.
K.
June 16, 2007 at 12:37 am #216486Penguin45
ParticipantRe: Matsui
I wrote this some time ago, I don’t see anything to date to cause me to change my opinion.
Penguin45 wrote:It’s not funny really.
I will lay a fiver, with anyone prepared to take it, that by 2012, there will be no Hotpoint, Creda, Indesit or Ariston. The publics goodwill and brand loyalty will have been used up by then. We will see the gradual introduction of names like “Hometek”, Washpure” and “Coolspot” (no doubt the fashionable one to appeal to the younger generation). Cost engineering will mean that there will be new designs, no doubt utilising Bacofoil as the prime supplier for outer tanks, and a base model retail price of £120, even allowing for inflation.
Spares? Well, electronic modules will retail (or “SSP”) at £140 (plus VAT), motors will still be £90 odd. But it won’t matter!! Got a sock stuck? Well, buy another one, it’s so cheap! Our costs will have risen to about £55 for call out by then (In Leeds, I hasten to add….)(If I can still buy diesel). It’s the toaster/electric kettle and, recently, the microwave syndrome.
Good night,
Penguin45.I can’t think of any reason to change my opinion to date. Perhaps we can add some of the other “Multibrand” manufacturers to the list?
Hoover/Candy – what are you buying really? Lux Group – OK, better than most, but where will AEG be down the road awhile? Whirlpool – what are they trying to pull with the Bauknecht stuff? Used to be class of the field, now a quick way of earning an extra hundred quid for sticking a badge on the front.
People aren’t stupid; they don’t like being duped and that’s what a lot of “badging” is; a con. As Ken says, there are exceptions……… I was Mr Newpol for a while and they were great machines. Apart from the fact we couldn’t get the spares out to the service sector and the door catch was rubbish. I was also Mr Tecnogas, and that was rubbish.
Ken’s mentioned ISE, our own baby. It’s been specced (and built) to our standards. Bits of it may appear to be the same as other Beko products; some are, the drum most definitely isn’t; and that’s where the extra cost to us goes. Low volume, but quality – it’s what we asked for for the benefit of ISE agents, and our customers. And we are selling them without major headaches.
You pays your money and takes your pick – part of our job, if the trade is to survive, is to direct the public toward better (and possibly our) product, and maybe, hopefully, a few years down the line the dross will start to fall away. This unfortunately includes some big current brand names.
Chris.
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