Home › Forums › General Trade Forum › 5 star ratings
- This topic has 13 replies, 6 voices, and was last updated 11 years, 9 months ago by
suedehead1.
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June 25, 2014 at 9:39 pm #81217
suedehead1
ParticipantI opened up a can of worms with my success rate topic,
well here goes another one. ,While browsing on yell.com most companies have between 1 and 5 reviews all seem to be 1 star or 5 star.
The guy with the 90percent success rate has 55 5 star ratings
all of which use exactly the same vocabulary phrases and terminology ie. he has obviously written the himself.and he works from 8am till 10pm 7 days a week I dont know how he finds the time to keep reviewing himself.
June 25, 2014 at 9:43 pm #415794lee8
ParticipantRe: 5 star ratings
He probably pays people too or uses a company that does.
June 25, 2014 at 9:49 pm #415795suedehead1
ParticipantRe: 5 star ratings
I have 3 5 star ratings no idea who they were.
June 25, 2014 at 10:22 pm #415796kwatt
KeymasterRe: 5 star ratings
Funnily enough a topic I’ve been researching.
Fits in nicely with some other things.
However, on the whole, a lot of the reviews that you see or read are pretty much bogus.
The stats would indicate that at least 32{e5d1b7155a01ef1f3b9c9968eaba33524ee81600d00d4be2b4d93ac2e58cec2d} of all online reviews are utter garbage, often written by people that don’t even own or have used the service being reviewed.
More smoke and mirrors.
K.
July 9, 2014 at 11:02 am #415797Gazman1000
ParticipantRe: 5 star ratings
I has a problem with a very bad review by a customer on Yell, it was not even a customer I’d been to. I had no recollection of an angry customer who said in the review I had not turned up on the day and broke later appointments and left a mess behind me after I finely called. I contacted Yell to get the details and they point blank refused to give me any information, apart from telling me and area, as in what county the customer lived. I asked them to remove it as I had no idea who or what it as about. They said we will not remove a comment just because it is negative. I pointed out that to my knowledge I had not had any problems. A month later their rep came calling, renewal time, so suddenly you get treated nicely. Told him about it and told him that was the last advert on Yell. Never went back to Yell after that. We all get the odd unhappy customer over the years it is the nature of the business, but an unfair review can wreck your good name. Yell are rather stupid their attitude stinks, until you are ready to spend more money.
July 9, 2014 at 11:16 am #415798Lawrence
ParticipantRe: 5 star ratings
I like the websites that say they are local and have glowing reviews ,yet you see the same glowing reviews on other websites claiming to be local at the other end of the country ,I wonder if you can buy reviews or testimonials ?
July 9, 2014 at 11:28 am #415799kwatt
KeymasterRe: 5 star ratings
Lawrence wrote:I wonder if you can buy reviews or testimonials ?
Yes. You can.
K.
July 9, 2014 at 12:20 pm #415800funkyboogy
ParticipantRe: 5 star ratings
try people per hour web site – you can just about get anything web related , reviews , views blogs you name it .
they also have accountants , graphic designers , lawyers , all touting their trade for decent rates
prices range from £5 to £2000 depending on what you want , some very talented people on their.
anyway not saying ive used any of them ..ive looked at the site for educational purposes , cough cough
July 9, 2014 at 1:00 pm #415801kwatt
KeymasterRe: 5 star ratings
There seems to be several categories of this.
The first one is a business or website owner that simple slips into an alter-ego and posts up any old stuff, yyou will see them on screen as the likes of “David & Jan said, thanks for a great job” or similar with no substance at all. Completely useless fluff.
Then there’s the paid for ones from mainly low labour cost countries. Patchy English, usually easily enough spotted and often very “spammy”. These are cheap and some people use it for link building, brand awareness and so on as it’s so cheap. They don’t consider that it can make them look like spammers.
You then have the “professional amateur” writers that get paid in goods or money to write up reviews, even if they have never seen or used the company or owned the product being reviewed. You can get these all over the place but the current flavour of the age is fivver.com, you can see loads of them here:
http://www.fiverr.com/categories/writin … uto&page=1
Then there’s the pukka professional ones and they’re a lot harder to spot as, it’s someone with a brain that’s done it who has actually thought out what they are doing and know what they’re doing. These are more expensive.
Add to that all the “we’ll make you social media brilliant” brigade who, for a fee, will get a buzz (they say) around your brand, it’s become a part of general PR more or less these days. It used to be specialised but, not so much these days.
They pollute Facebook, Google+, Twitter and so on as well as forums with garbage on all sorts of things. Some you’ll spot, many you won’t.
K.
July 9, 2014 at 2:35 pm #415802funkyboogy
ParticipantRe: 5 star ratings
i dont think that many customers give a monkeys about reviews – some who go through yell.com and any other 3rd party finder service may have reviews but on the whole customers machine breaks down they either have a guy or know a guy who knows a guy , or the check local phone book , or do google search and phone the 1st co they find who is close to them.there not giving a monkeys at this point they just want little johhnys karate suit out the washer or their having farquar and fee fee round for nibbles and pimms on Saturday – they just want their oven fixed .
i would guess the review brigade is about 10{e5d1b7155a01ef1f3b9c9968eaba33524ee81600d00d4be2b4d93ac2e58cec2d} –
the retired teacher or on holiday etcsome busy body whos bought a kindle and thinks she should review and check everything because well thats what amazon say you have to do.
or someone whos in the online review community whos just want to add their bit to society to show how fab reviewing is.
also watch out for competitors who just want to make you look bad
July 9, 2014 at 2:42 pm #415803funkyboogy
ParticipantRe: 5 star ratings
PS
what ever happened to 0800 media team , i seem to recall they had writers etc doing blogs on the 0800 site and their facebook site .
are they still on the go , i haven’t heard much of 0800 or their media campaign of late , got to admit the photo george had with the 0800 guy giving him the finger was legendary , i can just imagine the 0800 media team sitting all nice and smug having just blogged every bad post on the facebook to oblivion then that pops up
July 9, 2014 at 2:52 pm #415804kwatt
KeymasterRe: 5 star ratings
funkyboogy wrote:also watch out for competitors who just want to make you look bad
Yes.
That has been becoming more commonplace after a case on Amazon over book reviews where one author negatively reviewed another’s book on the same topic, if I recall that went to court in a libel suit. It’s madness.
And, disgruntled punters that didn’t get what they wanted, like their butt wiped as well as whatever it was they were after.
Problem is of course you need to watch how you respond to all this as it’s really easy to see red on occasion and just let rip. 😉
K.
July 9, 2014 at 3:49 pm #415805funkyboogy
ParticipantRe: 5 star ratings
yeh thats the problem if your not trained to respond in the correct manner you can end up looking like a right plonker – just falling into the customers trap .
we need a voice of reason , a calming influence , candles and soothing aromatherapy oils ,
or maybe just send gregor round to kick their door in ..lol
i know im poking fun at whats slowly becoming another hurdle in our already decreasing market place ,
personally i think WTA could come up with something , or someone should look into a company that could help small indies when the occasion arises.
its the age old scenario that you dont need it until you need it
July 9, 2014 at 3:54 pm #415806kwatt
KeymasterRe: 5 star ratings
Peace in the Middle East is likely an easier task. :rolls:
K.
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