Equator Advanced Appliances Launches New Refrigerator Line

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Proudly previewed at 2004 KBIS, Equator Corporation is ready to launch their new line of 8 and 10 cubic feet refrigerators. After the Chicago preview, interest and requests for the units have reached an all time high!

July 1, 2004 will be the day that so many are awaiting the official product launch.

Featuring a luxurious customized appearance and available in cycle defrost and frost free models, the Equator Top Mount Refrigerator-Freezer Models RF-800S and RF-1000S are aesthetically pleasing as well as technologically state-of-the-art.

Loaded with features and benefits, the RF-800S and RF-1000S will be available in a fashion forward, up-to-the-minute Silver finish. Many of these key features are the result of an extensive Product Research and Development period½one that not only incorporated industry trends and technological advances, but also from customer feedback, requests and enhanced characteristics that were “crowd pleasers” in the existing product line.

Atul Vir, President of Equator Advanced Appliances seemed exhilarated when asked about the said product line and it’s upcoming launch. “So many have clamored to us with requests for the unit since KBIS–it is very exciting.” He continues, “We are thrilled to be able to bring to the table products that look so slick yet are so functional and energy efficient.”

Often overlooked in the design phase, the refrigerator door is one of the most important facets of the unit. Equator made full use of the valuable door in terms of space and aesthetics. Available with a can dispenser in a door that is fully reversible, the RF-800S and RF-1000S also boasts a recessed door handle that is both sleek in design and the utmost in functionality.

“This refrigerator line launch could not have come at a better time.” Says Vir. “With the 24 hour Customer Service Platform that went live this spring, and more product launches to come this summer, 2004 is a groundbreaking year for our company.”

Equator is a manufacturer of specialty appliances including washer-dryers, refrigerators, dishwashers and other advanced appliances. For further information, please contact:

Equator Appliances, Equator Plaza, 2801 West Sam Houston Parkway North, Houston, TX 77043, 1-800-935-1955 or visit their website: www.equatoronline.com

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