Which means that replacing it means changing the full door or being very, very careful fitting it as it is essentially glued in place. It’s a bit of a pain to do those.
Yes indeed it does seem fit that description, annoying as I’ve wasted £35 on a new seal.
I don’t think being careful will be an option, it looks as though the plastic panel holding the seal in place has also split, so a new door may be the only way.