- This topic has 0 replies, 1 voice, and was last updated 11 years ago by
.
-
Posts
-
‘Managed by the Centre for Brand Analysis(TCBA) surveyed 2,500 UK customers who assessed more than 1500 brands, judging them on 3 key criteria – quality,reliability and distinction’ – I kid you not.
‘The Superbrand status highlights Hotpoint as a brand that has established the finest reputation in the field and one that offers customers significant emotional and tangible advantages over its competitors.’- Where do they get this rubbish from?
The Quotes above are off the Hotpoint site.
I must admit that one of my customers became ‘significantly emotional’ over the ‘quality,reliability and distinction’ of her 18 month old Hotpoint w/m when informed that her machine was BER because the bearings had collapsed and it was a sealed tank. Sadly this seems to repeated at least once a week on Hotpoint w/ms.
- You must be logged in to reply to this topic.