Electrolux unfazed by competition

Electrolux, a global home appliances market leader, is unfazed by competition from cheaper regional competitors and expects a double-digit growth this year, said Electrolux household appliances Singapore & Malaysia general manager Koh Soh Hoie.

Videocon shops for Electrolux

Videocon Group, the leading maker of white goods is in talks to buy the Indian unit of Electrolux AB as it expands in the country’s $3 billion-a-year consumer electronics market but no decision has been taken yet it seems.

Electrolux Cuts Jobs In Greenville

About a quarter of the 2,700 workers at the Electrolux refrigerator plant in Greenville have recieved redundancy notices. The appliance maker announced in January last year that it was closing the factory.

Electrolux Launches Talking Washing Machine

Electrolux has launched its Communication washing machine, an appliance that helps users by confirming their actions vocally. This latest innovation from Electrolux actually tells the user how to use the appliance and makes laundry a piece of cake. Today’s washing machines offer multiple programs…

Electrolux Extends Service Supply Chain Automation to Mexico

Appliance manufacturer Electrolux has launched an automated warranty claims processing center in Mexico in conjunction with service supply chain specialist ServiceBench. Electrolux has been utilizing ServiceBench to streamline and integrate service-related activities in the U.S. and Canadian mark…

Electrolux to freeze local lines, lay off 130

The St. Cloud Electrolux freezer factory will pause production May 9-13 and lay off about 130 workers May 23. It is the fifth pause in production and the second major layoff in less than a year. Electrolux spokesman Tony Evans attributed both events to a “softening of demand in the freezer market.”

Electrolux Annual Report now on the Group’s Web Site

The Electrolux (Pink Sheets:ELUXY) Annual Report for 2004 is available on the Group’s web site as of today, at www.electrolux.com/annualreport2004. The printed version is now being distributed and can also be ordered from Electrolux Investor Relations at +46 8 738 60 03. The annual report include…

Electrolux Targets Women in European Ad Campaign

Appliance maker Electrolux is targeting European women in a new ad campaign. The 5-million pound (approx. U.S. $9.5 million) ad campaign will promote AEG-Electrolux washing machines, refrigerators, and double ovens using the slogan “Perfekt in Form und Funktion.”

Toshiba ends alliance with Electrolux

Toshiba Corp’s consumer appliance unit said Friday it will end its business alliance with Sweden’s AB Electrolux at the end of 2005 and stop selling jointly developed household appliances at the end of March 2006.