SEOUL : Samsung Electronics Co Ltd and LG Electronics Inc, known for their snazzy consumer electronics, are struggling to make their low-tech home appliance divisions work.
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Whirlpool taps into feelings of customers
Sure your washer gets those grass stains out, but how does it make you feel? It’s a silly sounding question, but one worth billions of dollars for Whirlpool Corp. Four years ago, with its future in doubt, the company reinvented itself with the customer’s feelings as the core of its business.
LG drums up new beat in washing machine market
LG Electronics’ boasts cutting-edge technology products but the item that really catches consumers’ fancy is something often shoved out of sight – the humble washing machine.
UK Whitegoods Meeting 27/28 February 2004
As you will be aware by now the second UKW meeting was held over Friday and Saturday the 27th and 28th of February and went very well indeed.
New fears for factory as pay row flares up
A BITTER pay row has raised new fears over the Hoover factory at Cambuslang. Bosses at the plant want to extend the working week by an extra hour – but are refusing to pay staff more wages.
Whirlpool Corporation Reiterates 2004 Full-Year Earnings Guidance
BENTON HARBOR, Mich., Feb. 25 /PRNewswire-FirstCall/ — Whirlpool Corporation (NYSE: WHR – News) today reiterated its 2004 full-year earnings guidance of $6.20 to $6.35 per share. As previously disclosed, the earnings guidance includes the company’s planned and currently projected expenses for ra…
Whirlpool India retains FCB Ulka
WHIRLPOOL India has decided to continue with its ad agency, FCB Ulka, for the new categories it has ventured into such as microwaves and air-conditioners.
Boss facing fridge case
The boss of a failed Mid Wales recycling company has been bailed to face magistrates for alleged offences under the Environmental Protection Act.
Better Life acquires Fisher and Paykel distribution
The Easa Saleh Al Gurg Group’s new home appliance division Better Life has added top New Zealand home appliance brand Fisher and Paykel to its growing portfolio of international brands.
Maytag Hoover & Harry and The Infamous Flight Promotion
Maytag & Hoover, What happened when Harry & Friends went to MAYTAG HQ Newton Iowa. This April sees the aniversary of the of the groups visit, we look back, on some of the things that happened. “Eight Days in Iowa. Thursday April 21, 7.30 am.Despite the hour, Harry Cichy 39, has conducted …